It is learnt that FRiENDi mobile has actively prepared its Oman foray for the past two years. The company will be based in Al Khuwair in a newly constructed office capable of accommodating up to 100 employees.
Says Antti Arponen, CEO of FRiENDi mobile Oman, “Just like has been the case in other parts of the world, the arrival of FRiENDi mobile will shift the market from a “one-size-fits-all” principle to a segmented market approach, with new targeted propositions for specific groups of customers.”
“In Europe, there are more than 200 mobile service providers which create a healthy and exciting market, and in turn lead to the consumers getting real service related benefits. As FRiENDi mobile is soon to be the new mobile service provider in Oman, we will bring some exciting new ideas that have not been seen before in this market,” added Arponen.
PS: First, Oman Mobile, then Nawras, and now FRiENDi mobile…the more the merrier for us. But, honestly, with so much competition I would like to witness a price war happening over long distance calls.
UPDATE: Antti Arponen, CEO of FRiENDi mobile Oman, organized a press conference in Muscat today (June 28) only to say, “I can’t reveal anything” to questions posed by members of the media. Our little birdie ponders: If they don’t have to say anything, why did they want to meet the press. PR Momentum, the public relations agency handling the FRiENDi mobile account in Oman, needs to get its act together. For PR lessons, keep any eye on Nawras. They get it right nine of ten times.
Related link:
FRiENDi mobile to launch in Oman soon
What is MVNO?