Carrefour at Qurum City Centre (QCC) will open today sans the usual hype and glitz. Apparently, ROP requested the QCC folks to make the opening a low key affair as they would be unable to control the traffic chaos around the mall if the launch was a big event. Imagine first day, first show, and a huge traffic pileup. In sync with the directives, QCC folks have refrained from officially announcing the launch in daily newspapers except for some smartly executed teaser ads (read between lines type). According to some sources, death of two workers at the finishing stages had delayed the launch of QCC by a few days.