April edition of ‘Business Today’ had published my column on digital marketing and advertising in Oman.

Reaching out to the millennial consumers through digital marketing is growing at an incredible pace across the globe. In fact marketers at top companies and brands in Oman are increasingly opting to use social network as a marketing tool as they witness the digital marketing landscape continuing to grow at a rapid pace. It makes perfect sense to tap the large percentage of the forever ‘online’ consumer.

Here is the link for entire article: http://bit.ly/DigitalMarketingOman